A SQUARED
VIDEO PRODUCTION
Video that looks good is not enough.
It needs a job.
Good video should do something for your business.
Whether we're creating a brand story, social content, an interview or a campaign, we start with what the video needs to accomplish. Then build the production around it.
START WITH THE STRATEGY
Know what the video needs to accomplish before you press record.
Before we think about cameras, lighting or locations, we figure out who needs to see the video, what they need to hear and what you want them to do next.
01
Message & concept
Figure out what needs to be said, why it matters and the best way to bring the idea to life.
02
Audience & platform
Know who we're talking to, where they'll see it and what kind of video makes sense there.
03
Production plan
Plan the shots, people, locations and resources we need so we're ready when it's time to create.
Good video takes more than a camera.
The camera is only part of the process.
Planning, production, editing and delivery all have to work together to turn an idea into a video that actually does its job.
01
Pre-production
We figure out the concept, script, shots, schedule and details before the cameras start rolling.
02
Production
Cameras, lighting, audio and direction come together to capture what we planned—and make it look and sound right.
03
Editing & post-production
We shape the footage into the finished story with editing, graphics, sound, color and the details people shouldn't notice.
04
Delivery & versions
One video doesn't always need to stay one video. We create the versions you need for your website, social media, campaigns and other channels.
ONE TEAM
Great video shouldn’t sit there looking pretty.
A Squared brings production and marketing together, so before we create the video, we’re already thinking about who needs to see it, where it’s going and what should happen next.
Marketing Strategy
We figure out the message, audience, goal and where the finished content needs to go.
Video Production
Then we plan it, shoot it, edit it and create the versions needed to put that content to work.
BUILT FOR WHERE IT'S GOING
One video doesn't fit everywhere.
A video for your homepage shouldn't be approached the same way as a Reel, testimonial, YouTube video or paid ad. Where the content will live affects how we plan and produce it from the beginning.
01
WEBSITE
Brand stories, testimonials and videos designed to help someone understand your business and take the next step.
02
SOCIAL
Content built around the way people actually watch on Instagram, Facebook, LinkedIn and other platforms.
03
YOUTUBE
Longer-form content designed around education, expertise and keeping the right audience watching.
04
CAMPAIGNS
Video created around a specific offer, audience and action instead of simply producing something that looks good.
GOOD FIT
Built for businesses that need video to do more.
A Squared is a strong fit when you need professional video content but also want someone thinking about how that content supports the larger marketing plan.
01
You need to look the part
Your business is professional. Your video should feel that way too. Without looking stiff, generic or overproduced.
02
You want more from the shoot
One production day can give you a lot more than one video. We plan for the different pieces of content you'll actually use.
03
You want it connected to the marketing
You don't want a video handed over with a “good luck.” You want a team thinking about the message, the audience and what happens after it's finished.
NEXT STEP
Ready to put video to work for your business?
Tell us what you’re trying to accomplish. We’ll help figure out what to create, how to create it and what to do with it when it’s finished.
A Squared
Marketing strategy and in-house production. Fairfield, California.
A Squared Productions LLC
801 Jefferson St
Fairfield, CA 94533
707-416-5741
© 2026 A Squared Productions LLC